Wednesday 1 February 2017

Benefits of Mass Communication

In this global age of information, studying Mass Communication can bear fruitful results. Before opting for it, you must understand what exactly is this course? Mass Communication is education related to communication, which you can either pursue at graduation level or post-graduation level. It requires rigorous practical work and in-depth understanding of each subject.

Mass communication and journalism comprises six-core subjects- Journalism, Video Production, Audio Production, Advertising, Event Management and Public Relations. Each one is an extensive field in itself and needs proper dedication. Journalism is further divided into Print Journalism and Electronic Journalism. Here you would get to learn the skills of reporting, writing and editing stories that are happening in the world. In audio and video production, most colleges impart theoretical knowledge, added with practical skills of handling equipment like video camera, still camera, editing Software and audio recording equipment.

AAFT Mass Communicationn

Best colleges for mass communication in India helps in adding some more depth to your knowledge of the market, as Advertising is a popular core, which is taught as a part of course. One such college is AAFT- Mass Communication where you can study in the best way possible, and those who want to get into advertisement agencies can opt for this course to polish their skills. They get to learn little bit of marketing along with how a typical ad agency functions and the practical knowledge may also include designing an ad campaign. Some students get into Event Management, where they get to learn how corporate events mainly are organized and the typical task involved. And the most popular of all, Public Relations or PR is all about different people a company needs to maintain a cordial relationship with. It is just not the consumers but also dealers, government, employees, etc.

Thus Mass Communication is a broad course where you get to learn a lot. It is not only confined to getting you jobs in the media especially electronic media, but a lot more. Basically studying Mass Communication involves knowing about all the aspects of communicating with the masses where masses are large number of people. You must know the key benefits of taking up this course and decide your career accordingly. 

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